On Monday, shares of United Airlines suddenly plunged from $12 to $3 because of a false report that UAL was again seeking bankruptcy protection.
Trading was temporarily halted, and UAL confirmed that the report was not true.
It turns out that the Tribune-owned Florida Sun Sentinel newspaper had a 6-year old Chicago Tribune article archived on its business site about UAL's 2002 bankruptcy.
At around 1 am, someone viewed that article - making it the most viewed article for that time period, and causing a new link to be made to the "most frequently viewed" page.
The Google "bot" followed that link, indexed the page, and put a 9/08/2008 timestamp on it.
The Tribune now wants Google to keep its "bot" off their website.
Thursday, 11 September 2008
Chicago Tribune vs. Google Over United Airlines Rumor
Posted on 11:08 by Unknown
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