If you are just starting out in internet marketing, or have dabbled in it without much success, then I think the first thing you should buy is the "Rich Jerk" eBook (electronic book).
A few years ago, after I started earning a steady $100-$200 a month online, I decided to re-invest some of my earnings in education. I chose the "Rich Jerk" book because I read a good review on it, and saw that it was only $9.95. I felt that I could justify this price.
I went to the website, read the marketing materials, and some of the stuff in the free forum, and I was laughing so hard! This "guy" is really wickedly funny and sarcastic.
I went ahead and bought the book. I also took the up-sell, which is the deluxe collection of 60 mp3's that are a companion to the book.
I loved the book and mp3's!
This eBook will provide you with a good, solid introduction to affiliate marketing, pay per click advertising and arbitrage, search engine optimization (SEO), creating your own information products, and even buying wholesale merchandise and selling it on Ebay.
You probably could find a lot of this info for free by spending hours searching through dozens of websites, but the "Rich Jerk" provides this information in a short, simple, and humorous book - for only $9.95.
Also, information on internet marketing can quickly become outdated, but the low price of the "Rich Jerk" includes lifetime updates to the book, plus lifetime access to the member's only forum.
The basic theme of the Rich Jerk is to be creative and think outside the box.
For example, the lifetime updates and forum offer mentioned above creates a "win-win" situation:
It's a win for the customer because they get the unusual benefit of having paid for an eBook once, and then getting years of use out of it because any outdated info gets regularly replaced.
It is a win for the Rich Jerk company because they achieve a "stickiness" with their customers - usually selling an eBook is a one-time transaction, but now there is an incentive for the customer to keep coming back to the website.
Another "win win" example is that, when you go to their site, they offer to build you a free internet marketing website - even if you don't buy the book.
You then win because you get a professionally designed website for free, and they win because they require you to sign up for hosting the site through them, so they get a percentage of your hosting fees.
Finally, I enjoyed their out-of-the-box example of a pay per click ad - first, they show a conventional ad for a fictional rust removing product, and then the Rich Jerk version. Which one is more likely to get clicked on?
Remove Rust Instantly
Removes, and repels future rust.
Buy online now. Onsale.
Rust Sucks
We wish rust was a real person
so we could do him bodily harm.
Thursday, 11 September 2008
Get A Free Website and "The Rich Jerk" For Internet Marketing Success
Posted on 14:39 by Unknown
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment