Hip Hop Lifestyle Video Game

Forbes Magazine had an article about how, in the world of mainstream hip-hop, today's role models aren't just stars - they are entrepreneurs, like 50 Cent and Jay-Z.

So, Def Jam Interactive and Electronic Arts have released a third "hip hop lifestyle" video game called Def Jam:Icon.

In the game, producing a gold record is just the beginning. At that level, you character is a "hustler". The ultimate goal is to become an "Icon", and sign other rappers to you own record label.

There is violence in the game, but the more import tools are your PC and cell phone.

A character has to be constantly checking his email and PDA. A key element of play is determining royalty rates to keep your artists happy and producing.